The dashboard displays a summary of survey activity. 


It can be broken down by current day, month and year to date. 


The graphs are broken down as follows:


  1. Links - is a total count of unique survey links for that campaign generated by email of SMS.
  2. Sent - is a total count of SMS and Email used to send the links.

  3. Click - is the total count of the unique clicks of the links by customers

  4. Response - is the total count of responses received from customers





Other metrics around usage and response rates etc can be built into a custom  % insights report.

For example, The Usage graph also shows in addition to the above metrics: (See Usage Report FAQ)

  1. SMS delivered is the total count of SMS actually delivered to customers
  2. Email read is the total count of emails actually read by the customers